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Movie · 2012

No (2012 film)

CHILE, HAPPINESS IS COMING!

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Political campaign Dictatorship resistance Historical drama Underdog triumph Advertising as activism Tense defiance

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Catalog

Release
2012
Runtime
118 min

Synopsis

In 1988, Chilean military dictator Augusto Pinochet, due to international pressure, is forced to call a plebiscite on his presidency. The country will vote ‘Yes’ or ‘No’ to Pinochet extending his rule for another eight years. Opposition leaders for the ‘No’ vote persuade a brash young advertising executive, René Saavedra, to spearhead their campaign. Against all odds, with scant resources and while under scrutiny by the despot’s minions, Saavedra and his team devise an audacious plan to win the election and set Chile free.

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